A future in sustainable impact. 

My career spans over two decades across leading advertising agencies including VMLY&R, FCB, Joe Public, and M&C Saatchi Abel progressing from Art Director to Creative Director on internationally recognised work. In 2022, I founded Kepler Studio, an independent practice focused on strategic brand systems and evolving communication environments.

Grounded in visual arts, my approach balances aesthetic sensitivity with strategic logic. I focus increasingly on sustainable communications, helping brands navigate cultural and regulatory shifts by building clear frameworks that allow complex organisations to scale with coherence and commercial strength.

Research & Exploration

Alongside commercial projects, I maintain a studio practice exploring form, material, and visual expression through sculpture and experimental work. This ongoing exploration informs how I approach brands, bringing a more intuitive and human layer to strategic thinking.